{
  "url": "https://www.jkconcepts.at/en/projects/cbd-theke-woocommerce-shop/",
  "canonical": "https://www.jkconcepts.at/en/projects/cbd-theke-woocommerce-shop/",
  "robots": "noindex, follow",
  "language": "en-GB",
  "content": [
    {
      "type": "paragraph",
      "text": "WooCommerce · Shop migration"
    },
    {
      "type": "heading",
      "level": 1,
      "text": "Existing shop moved to a custom WooCommerce solution"
    },
    {
      "type": "paragraph",
      "text": "CBD Theke was moved from a previous shop system to a custom-developed WooCommerce shop. The familiar look was kept and technically modernised."
    },
    {
      "type": "paragraph",
      "text": "View project Live website",
      "links": [
        {
          "text": "View project",
          "url": "https://www.jkconcepts.at/en/projects/cbd-theke-woocommerce-shop/#ausgangslage"
        },
        {
          "text": "Live website",
          "url": "https://cbd-theke.at/"
        }
      ]
    },
    {
      "type": "image",
      "alt": "CBD Theke logo",
      "src": "https://www.jkconcepts.at/assets/img/projects/cbd-theke.png"
    },
    {
      "type": "paragraph",
      "text": "Direct JK Concepts project Updated on 10 October 2026"
    },
    {
      "type": "heading",
      "level": 3,
      "text": "Client"
    },
    {
      "type": "paragraph",
      "text": "CBD Theke"
    },
    {
      "type": "heading",
      "level": 3,
      "text": "Project"
    },
    {
      "type": "paragraph",
      "text": "Shop migration & further development"
    },
    {
      "type": "heading",
      "level": 3,
      "text": "Services"
    },
    {
      "type": "paragraph",
      "text": "WooCommerce · custom features"
    },
    {
      "type": "heading",
      "level": 3,
      "text": "Operation"
    },
    {
      "type": "paragraph",
      "text": "Maintenance · SEO · performance · security"
    },
    {
      "type": "heading",
      "level": 2,
      "text": "Starting point"
    },
    {
      "type": "paragraph",
      "text": "The existing online shop was based on a different shop builder. For further development, a dedicated WooCommerce solution was to be created without giving up the shop’s familiar visual identity."
    },
    {
      "type": "paragraph",
      "text": "Besides the technical move, custom adjustments and features were needed that go beyond a plain standard installation."
    },
    {
      "type": "heading",
      "level": 2,
      "text": "Requirements & challenges"
    },
    {
      "type": "list",
      "ordered": false,
      "items": [
        {
          "text": "Replace the existing shop from a previous system"
        },
        {
          "text": "Keep the look despite a technical rebuild"
        },
        {
          "text": "Implement custom WooCommerce adjustments in a maintainable way"
        },
        {
          "text": "Keep the shop updated and secured on an ongoing basis after the migration"
        }
      ]
    },
    {
      "type": "heading",
      "level": 2,
      "text": "Implementation"
    },
    {
      "type": "list",
      "ordered": true,
      "items": [
        {
          "text": "Record the existing shop The structure, design and required features of the previous system were recorded as the basis for the migration."
        },
        {
          "text": "Create the WooCommerce foundation The shop was rebuilt technically in WordPress and WooCommerce."
        },
        {
          "text": "Carry over the design The familiar visual style was transferred to the new technical foundation and adapted to current requirements."
        },
        {
          "text": "Extend shop features Custom WooCommerce features and project-specific adjustments were added."
        },
        {
          "text": "Continue operation Maintenance, troubleshooting, security, SEO and performance are looked after on an ongoing basis."
        }
      ]
    },
    {
      "type": "heading",
      "level": 2,
      "text": "Technical decision"
    },
    {
      "type": "heading",
      "level": 3,
      "text": "New system, familiar look"
    },
    {
      "type": "paragraph",
      "text": "A shop migration doesn’t automatically mean replacing the entire look. Here the focus was on keeping the familiar design while creating a more flexible WooCommerce foundation."
    },
    {
      "type": "paragraph",
      "text": "Custom features were implemented within the new architecture, so the shop can be developed further without remaining tied to the original builder."
    },
    {
      "type": "heading",
      "level": 2,
      "text": "Outcome"
    },
    {
      "type": "heading",
      "level": 3,
      "text": "WooCommerce instead of a builder"
    },
    {
      "type": "paragraph",
      "text": "The shop runs on a WordPress and WooCommerce foundation that can be customised freely."
    },
    {
      "type": "heading",
      "level": 3,
      "text": "Recognisability preserved"
    },
    {
      "type": "paragraph",
      "text": "The existing visual identity was kept despite the technical rebuild."
    },
    {
      "type": "heading",
      "level": 3,
      "text": "Further development possible"
    },
    {
      "type": "paragraph",
      "text": "Custom features and ongoing technical optimisation can be added in a targeted way."
    },
    {
      "type": "heading",
      "level": 2,
      "text": "Sensible next steps"
    },
    {
      "type": "paragraph",
      "text": "Related services work together, but each one can be commissioned on its own."
    },
    {
      "type": "heading",
      "level": 3,
      "text": "WooCommerce development"
    },
    {
      "type": "paragraph",
      "text": "Take over, extend and technically stabilise existing shops."
    },
    {
      "type": "heading",
      "level": 3,
      "text": "Website redesign"
    },
    {
      "type": "paragraph",
      "text": "Move system changes and content onto a new foundation in a controlled way."
    },
    {
      "type": "heading",
      "level": 3,
      "text": "Shop maintenance"
    },
    {
      "type": "paragraph",
      "text": "Updates, backups, checks and technical support for production shops."
    },
    {
      "type": "paragraph",
      "text": "Next project"
    },
    {
      "type": "heading",
      "level": 2,
      "text": "Pölzer Spezialitäten"
    },
    {
      "type": "paragraph",
      "text": "A grown WooCommerce shop taken over and modernised"
    },
    {
      "type": "heading",
      "level": 2,
      "text": "Is your shop system holding back development?"
    },
    {
      "type": "paragraph",
      "text": "I check which content, features and design elements should be kept and what a controlled move to WooCommerce can look like."
    },
    {
      "type": "list",
      "ordered": false,
      "items": [
        {
          "text": "Phone +43 676 487 91 38",
          "links": [
            {
              "text": "+43 676 487 91 38",
              "url": "tel:+436764879138"
            }
          ]
        },
        {
          "text": "Email office@jkconcepts.at",
          "links": [
            {
              "text": "office@jkconcepts.at",
              "url": "mailto:office@jkconcepts.at"
            }
          ]
        },
        {
          "text": "Location Graz, Austria"
        }
      ]
    }
  ]
}
