Website redesign

Website redesign without technical or SEO baggage

I modernise existing company websites – including technology, structure, design, SEO migration, security and performance. Content, rankings and integrations that work are not given up lightly along the way.

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Not every older website has to be rebuilt

A relaunch makes sense when technology, content and structure together no longer fit the business. If the existing website is technically sound and visible, a targeted optimisation can be more economical.

Before deciding, existing URLs, rankings, content, integrations, forms, tracking and technical dependencies are therefore reviewed. Only then is it clear what should be kept, improved or replaced.

When this service makes sense

Technology and CMS are outdated

Updates become risky, templates are inflexible or extensions block further development.

Structure and content no longer fit

Services, target groups or internal processes have changed, but the website no longer presents the business clearly.

Visibility must not be lost

Existing rankings, links and relevant URLs need to be documented and carried over cleanly into the new structure.

Integrations must keep working

Forms, booking systems, CRM, analytics or other interfaces must not fail unnoticed during the switch.

What it can include

Inventory and target picture

Technology, content, URLs, search data, dependencies and business goals are combined into a reliable project scope.

Information architecture and design

Navigation, page types and user journeys are aligned with the actual questions and decisions of your customers.

Clean technical implementation

The new website is built fast, accessible and maintainable, with as little unnecessary complexity as possible.

SEO migration

Old and new URLs are mapped, redirects prepared, metadata carried over and internal links checked.

Testing and a controlled go-live

Forms, tracking, integrations, display and important user journeys are checked before and after the switch.

Monitoring after launch

Indexing, errors, redirects, performance and key search data continue to be monitored after launch.

How we work together

Clear intermediate steps make technical decisions, risks and costs easy to follow.

  1. Audit

    Record the existing website, search data, content and technical risks.

  2. Concept

    Define goals, structure, page types, content and the migration plan.

  3. Design & development

    Build the approved system responsive, accessible and maintainable.

  4. Migration & testing

    Carry over and test content, URLs, tracking and integrations in a controlled way.

  5. Launch & monitoring

    Switch over, check redirects and watch how things develop after launch.

Clarify the redesign scope before the quote

A focused rebuild of a smaller company website usually costs €1,990–6,490. A full company website relaunch starts at €4,990. Larger, multilingual or heavily integrated projects are priced individually.

usually €1,990–6,490Discuss your redesign
  • Inventory and a clear definition of the work
  • SEO and URL migration as a separate work step
  • Binding quote before the project starts

Related projects

Real examples show the starting point, the technical decisions and the scope of work delivered.

Frequently asked questions

Answers to practical questions before you commission the work.

Can a relaunch cost us rankings?

Yes. Risks arise in particular from deleted content, changed URLs without matching redirects, lost metadata or technical indexing errors. That is why the SEO migration is a fixed part of the project.

Does the existing website stay online in the meantime?

Normally, yes. The new website is built in a separate environment. The existing version stays available until testing and approval are complete.

Do all old URLs have to be kept?

No. But every relevant old URL needs a justified decision: keep it, merge it sensibly or redirect it permanently to the matching new content.

How long does a relaunch take?

A focused project can be delivered in a few weeks. For a strategic SME relaunch, eight to sixteen weeks are often realistic. Content, approvals and internal coordination have a strong influence on the schedule.

Tell me briefly what it is about

You will receive a personal reply with an initial assessment and the sensible next step – usually within one working day.

Enquiry

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