WooCommerce · Shop migration

Existing shop moved to a custom WooCommerce solution

CBD Theke was moved from a previous shop system to a custom-developed WooCommerce shop. The familiar look was kept and technically modernised.

Client
CBD Theke
Project
Shop migration & further development
Services
WooCommerce · custom features
Operation
Maintenance · SEO · performance · security

Starting point

The existing online shop was based on a different shop builder. For further development, a dedicated WooCommerce solution was to be created without giving up the shop’s familiar visual identity.

Besides the technical move, custom adjustments and features were needed that go beyond a plain standard installation.

Requirements & challenges

  • Replace the existing shop from a previous system
  • Keep the look despite a technical rebuild
  • Implement custom WooCommerce adjustments in a maintainable way
  • Keep the shop updated and secured on an ongoing basis after the migration

Implementation

  1. Record the existing shop

    The structure, design and required features of the previous system were recorded as the basis for the migration.

  2. Create the WooCommerce foundation

    The shop was rebuilt technically in WordPress and WooCommerce.

  3. Carry over the design

    The familiar visual style was transferred to the new technical foundation and adapted to current requirements.

  4. Extend shop features

    Custom WooCommerce features and project-specific adjustments were added.

  5. Continue operation

    Maintenance, troubleshooting, security, SEO and performance are looked after on an ongoing basis.

Technical decision

New system, familiar look

A shop migration doesn’t automatically mean replacing the entire look. Here the focus was on keeping the familiar design while creating a more flexible WooCommerce foundation.

Custom features were implemented within the new architecture, so the shop can be developed further without remaining tied to the original builder.

Outcome

WooCommerce instead of a builder

The shop runs on a WordPress and WooCommerce foundation that can be customised freely.

Recognisability preserved

The existing visual identity was kept despite the technical rebuild.

Further development possible

Custom features and ongoing technical optimisation can be added in a targeted way.

Next project

Pölzer Spezialitäten

A grown WooCommerce shop taken over and modernised

View project

Is your shop system holding back development?

I check which content, features and design elements should be kept and what a controlled move to WooCommerce can look like.

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